LLM Latency vs Cost: The Tradeoffs Nobody Talks About
Faster models cost more. But how much speed do you actually need?
There's a direct relationship between LLM speed and cost. Faster models are more expensive. But most applications don't need the fastest model—they need the right balance.
Let me show you how to think about this tradeoff with real data.
The Speed Hierarchy
Based on production measurements across major providers:
Ultra-Fast (< 1 second):
- Claude 3 Haiku: ~400ms average
- Gemini 1.5 Flash: ~500ms average
- GPT-3.5 Turbo: ~600ms average
Fast (1-2 seconds):
- Claude 3.5 Sonnet: ~1.1s average
- GPT-4o: ~1.4s average
- Gemini 1.5 Pro: ~1.6s average
Slow (2-4 seconds):
- Claude 3 Opus: ~2.8s average
- GPT-4 Turbo: ~3.2s average
Very Slow (5-30 seconds):
- GPT-4o with reasoning: ~8-15s average
- Claude 3 Opus (complex): ~10-20s average
Note: Times vary based on prompt length, output length, and API load. These are typical production averages.
The Cost-Speed Matrix
Let's compare cost vs speed for a standard query (1K input, 2K output):
Claude 3 Haiku:
- Speed: 400ms
- Cost: $0.0028
- Cost per second: $0.007
Claude 3.5 Sonnet:
- Speed: 1,100ms
- Cost: $0.033
- Cost per second: $0.030
GPT-4o:
- Speed: 1,400ms
- Cost: $0.035
- Cost per second: $0.025
Claude 3 Opus:
- Speed: 2,800ms
- Cost: $0.165
- Cost per second: $0.059
Key insight: Haiku delivers the best cost-per-second ratio. Opus is 8x more expensive per second of latency.
When Speed Actually Matters
Not all applications need sub-second responses. Here's how to think about it:
Real-time chat (< 1s required):
- User expectation: Instant responses
- Acceptable latency: < 1 second
- Best models: Haiku, Gemini Flash, GPT-3.5
- Cost impact: Low
Interactive applications (1-2s acceptable):
- User expectation: Quick responses
- Acceptable latency: 1-2 seconds
- Best models: Claude 3.5 Sonnet, GPT-4o
- Cost impact: Medium
Background processing (5-30s acceptable):
- User expectation: "Processing..."
- Acceptable latency: 5-30 seconds
- Best models: Any model, optimize for quality/cost
- Cost impact: Flexible
Batch processing (minutes-hours acceptable):
- User expectation: Async results
- Acceptable latency: Doesn't matter
- Best models: Cheapest that meets quality bar
- Cost impact: Optimize for cost only
The User Experience Threshold
Research shows:
- < 100ms: Feels instant
- 100-300ms: Slight delay, still feels responsive
- 300-1000ms: Noticeable delay, but acceptable
- 1-3 seconds: Feels slow, needs loading indicator
- > 3 seconds: Feels broken, users abandon
For AI applications:
- < 1s: Excellent UX, users happy
- 1-2s: Good UX, acceptable for most use cases
- 2-4s: Mediocre UX, needs progress indication
- > 4s: Poor UX, users will complain
Real-World Latency Analysis
Customer support chatbot (10K queries/day):
Option 1: Claude 3 Haiku
- Average latency: 400ms
- User satisfaction: 94%
- Monthly cost: $280
Option 2: Claude 3.5 Sonnet
- Average latency: 1,100ms
- User satisfaction: 96%
- Monthly cost: $3,300
Analysis:
- Sonnet is 2.75x slower
- Sonnet is 11.8x more expensive
- User satisfaction only 2% higher
Decision: Use Haiku. The 700ms speed advantage of Haiku outweighs Sonnet's marginal quality improvement.
Streaming: The UX Hack
Streaming responses can make slower models feel faster.
Without streaming:
- User waits 2.5 seconds
- Sees complete response at once
- Feels slow
With streaming:
- First token arrives in 300ms
- Response streams over 2.5 seconds
- Feels responsive
Implementation:
import { CostLens } from 'costlens';
const client = new CostLens({
apiKey: process.env.COSTLENS_API_KEY,
});
const stream = await client.chat({
messages: [...],
stream: true,
});
for await (const chunk of stream) {
process.stdout.write(chunk.content);
}
Result: Even slower models feel fast because users see progress immediately.
The Parallel Processing Strategy
For non-sequential tasks, run multiple cheap models in parallel instead of one expensive model.
Sequential (expensive model):
- 1 query to GPT-4o
- Latency: 1,400ms
- Cost: $0.035
Parallel (cheap models):
- 3 queries to Haiku simultaneously
- Latency: 400ms (same as single Haiku call)
- Cost: $0.0084 (3 × $0.0028)
- Benefit: Multiple perspectives, faster, cheaper
Use case: Content generation, brainstorming, A/B testing responses.
Caching: Speed AND Cost Savings
Cached responses are both instant and free (or nearly free).
First request:
- Latency: 1,100ms
- Cost: $0.033
Cached request:
- Latency: 50ms (database lookup)
- Cost: $0.0003 (Anthropic cache read) or $0 (your cache)
With 40% cache hit rate:
- Average latency: 700ms (36% faster)
- Average cost: $0.020 (39% cheaper)
Read our guide on Anthropic's prompt caching to learn how to implement this.
Implementation:
import { CostLens } from 'costlens';
const client = new CostLens({
apiKey: process.env.COSTLENS_API_KEY,
enableCache: true,
cacheTTL: 3600,
});
// Automatic caching
const resp client.chat({
messages: [...],
});
Smart Routing Based on Latency Requirements
Different queries have different latency requirements.
import { CostLens } from 'costlens';
const client = new CostLens({
apiKey: process.env.COSTLENS_API_KEY,
smartRouting: true,
});
// Real-time chat - prioritize speed
const chatResp client.chat({
messages: [...],
maxLatency: 1000, // milliseconds
});
// Routes to: Haiku or Gemini Flash
// Background analysis - prioritize quality
const analysisResp client.chat({
messages: [...],
maxLatency: 5000,
});
// Routes to: Sonnet or GPT-4o based on task
Monitoring Latency in Production
Track these metrics:
P50 latency: Median response time
P95 latency: 95th percentile (catches outliers)
P99 latency: 99th percentile (worst case)
Example distribution:
- P50: 800ms (most users)
- P95: 2,100ms (slow queries)
- P99: 4,500ms (edge cases)
If P95 > 3 seconds: Consider faster models or optimization.
The ROI Calculation
Question: Is it worth paying 10x more for 2x faster responses?
Framework:
- What's your current latency?
- What's the user impact of faster responses?
- What's the cost difference?
Example:
- Current: 2s latency, $1,000/month
- Faster option: 1s latency, $3,000/month
- User impact: 5% higher conversion rate
- Revenue per user: $50
Calculation:
- 10,000 users/month
- 5% improvement = 500 more conversions
- Revenue gain: $25,000/month
- Cost increase: $2,000/month
- Net benefit: $23,000/month
Decision: Absolutely worth it.
The Bottom Line
For most applications:
- Use fast, cheap models (Haiku, Gemini Flash)
- Implement streaming for perceived speed
- Cache aggressively
- Reserve expensive models for complex tasks
Only use slow, expensive models when:
- Quality requirements justify the cost
- Latency isn't user-facing
- Revenue impact justifies premium pricing
The sweet spot:
- Claude 3.5 Sonnet for balanced performance
- Haiku for speed-critical applications
- Smart routing to use both strategically
Track your latency and costs with CostLens. Most teams discover they're overpaying for speed they don't need—or under-investing in speed that would drive revenue.